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HERE'S WHAT A TYPICAL ISSUE LOOKS LIKE
Flying over Frankfurt at 35,000 feet, I listen to Andrew Huberman talk about winding down for sleep. He says to dim the lights two hours before bed, avoid screens in the last hour.
That night, I'm in another hotel room. It's 11:30 p.m., and I'm still working on my laptop. I know exactly what this blue light is doing to my melatonin, but I can't close the laptop. The partner review is at 8 a.m.
I had 150 bookmarked episodes and nothing to show for it. The science was accurate. It was designed for someone whose full-time job is their body. My full-time job is something else...
The full issue breaks down why knowing isn't doing, what the research says about the gap, and four changes that actually stuck.

Andre Heeg, MD, DDS.
BCG Managing Director & Partner. Father of three. Everything I write, I've tested on my own calendar first.